Alexandra Soldatova

Alexandra Soldatova (b. 1983) is a photographer living and working in Minsk, Belarus. She graduated from the Faculty of Applied Mathematics of Belarusian State University. Her photography story began in 2005, after she attended a course of photography at Belarus Academy of Arts. She is currently working in documentary and conceptual photography, with her main interest being daily life and social questions in Belarus. Today we share her series It Must Be Beautiful.

It Must Be Beautiful

It Must Be Beautiful

It Must Be Beautiful

It Must Be Beautiful

In Belarus, my home country, people love when everything looks neat, clean and beautiful. I decided to search for origins of this fact. So I researched the environment where people normally live and I was looking for rather outstanding, and at the same time, very common things, which could influence the esthetic feeling of a person.

This project is about decorating reality. All these paintings on the bus stops are made through local authorities by unknown “artists” with the only purpose to beautify empty landscape.

It Must Be Beautiful

It Must Be Beautiful

It Must Be Beautiful

It Must Be Beautiful

It Must Be Beautiful

It Must Be Beautiful

It Must Be Beautiful

It Must Be Beautiful

It must be beautiful

It must be beautiful

It must be beautiful

It must be beautiful

It Must Be Beautiful

It Must Be Beautiful

It must be beautiful

To view more of Alexandra’s work, please visit her website.



Issue No.13 – Call For Entry!


Jennifer Murray
Executive Director
Filter Photo
Chicago, Illinois


Aint–Bad No. 13 Call For Entry is officially open! We are teaming up with a new group of guest curators and editors from all over to collaborate on a publication that seeks the best contemporary photography being made today! Learn more about each of these talented curators and submit today!

Jennifer Murray is an artist, educator, and curator based in Chicago. She is the Executive Director of Filter Photo, a nonprofit festival, exhibition, and educational space. She teaches at Loyola University Chicago and is an independent artists' consultant.

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